The beatle Paul McCartney stayed in the municipality of Governador Celso Ramos (43 km from Florianópolis) when he performed in Santa Catarina in 2012. Pop singer Beyoncé has also visited the city of 16,000 residents when performing in the capital of Santa Catarina in 2010, and so did the top model Gisele Bündchen.
The municipality has 40 beaches and most of them are almost untouched. Frequented by celebrities seeking peace and privacy, Governador Celso Ramos is the latest city on the coast of Santa Catarina to create a TPA (Environmental Preservation Rate).
There are initiatives of this type being discussed in other beach cities, such as Laguna, on the south coast of Santa Catarina, Balneário Camboriú, on the north coast, and Florianópolis. In none of them, however, is there a scheduled date for the collection to start. Other cities in the country adopted the measure. The famous Porto Seguro (BA) approved on December 15th a daily rate of R$ 2 per tourist, which will be included for those staying in the city.
Governador Celso Ramos will start taxing visitors next season, 2017/2018. The price will be R$ 5 for motorcycle, R$ 20 for car and R$ 120 for buses. Tourists can pay in the city or receive the ticket at home, by the plate number of the vehicle.
Mayor Juliano Duarte Campos (PSD) says that the tax will help preserve the environment and will allow the city not to spend with tourism what could be invested in health and education.
The collection is not a consensus in the municipality. But acceptance is high among merchants and residents because, given the lack of tourist attractions beyond the beaches, most visitors return home at the end of the day. According to the city hall, the municipality gets to receive 100 thousand people a day during the high season.
With information from Folha de SP